Email and text campaigns can be sent 2 ways: automatically or manually. When your Signpost account is activated, Auto-Send is the default setting; however, you can choose to turn this feature off if you wish.
Auto-Send allows Signpost to send messages on behalf of your business automatically. Active campaigns are sent to your eligible contacts in a market-tested sequence to get you the highest open rates and the most outcomes.
When Auto-Send is disabled, the only way for a customer to receive a message through your Signpost account is if you send the message yourself. We recommend you always keep the Auto-Send option on so that Mia can work in the background for you while you focus on your business.
A manually sent email is sent immediately when you trigger it to go out. This function can be used to supplement or replace Auto-Send.