Importance of Reviews
Online reviews are important for every business. With Signpost's automated review requests, your customers are targeted at the right time in the easiest way possible. Best of all, Mia automatically drives customers to leave reviews on the site that will make the biggest impact on your business.
The Review Process
If you do not have Feedback Requests enabled, Mia will automatically send a Review Request to most of your contacts, depending on their Customer Lifecycle.
If you have Feedback Requests enabled, Mia will first send a Feedback Request to your contacts. Anyone who gives you a feedback rating will receive a follow-up email after three business days, requesting that they post a review for your business.
Mia works on driving reviews to your three major review sites: Google, Facebook, and Yelp.
You can choose which of these sites is more important by designating one or two of them as “High Priority,” which will lead Mia to focus more effort on those sites.
Signpost also allows you to choose one "niche" review site to drive Signpost-generated review leads to. Our available niche review sites include Angie's List, HomeAdvisor, BBB, SpaFinder, and many more.
Mia will keep track of the customers that click on a review request campaign, and if they actually end up writing the review online. Once Mia sees they have written the review after clicking our review request link, Mia will confirm to you that she drove a new great review for you! All of this will be easily trackable in your email inbox and Signpost account.
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