Overview: How Signpost Works

Signpost’s Customer Relationship Management (CRM) tool is the complete, automated solution used by thousands of local businesses to get better online reviews and grow business revenue.

 

Account Setup & Contact List Import

After a quick and simple account setup, you will either connect to one (or more) of our integration tools for automatic, seamless, and continuous contact information transfer, or use our contact uploading tool to easily add lists of your existing contacts into your Signpost account. Subsequently, our smart assistant, Mia, will start driving results for your business through targeted marketing campaigns.

 

Automated Campaigns

Thanks to Mia, these campaigns are sent automatically from your account to your customer contacts at the most opportune times without you having to lift a finger!

  • Feedback Request Emails allow you to assess customer satisfaction before customers post reviews, and work on rectifying the situation for unhappy clients
  • Review Request Emails, sent only to customers who provide you with positive feedback, urge your happy customers to leave a review where prospects find your business online
  • Referral Request Emails bring new leads into your account while rewarding your loyal customers with incentives
  • New Customers Offers entice contacts who have not done business with you before to try out your goods or services

 

Custom Campaigns & Offers

Along with using our auto-sending marketing messages, you have the opportunity to create and send your own custom offers or campaigns to your customers whenever you wish.

 

Add-On Features

In addition to the above features included with our base subscription, you can choose to add payment processing with our POS processing partners, lead generation through Facebook Advertising, or SEO services through Google AdWords.

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