Feature Overview: Signpost API

What is the Signpost API?

The Signpost API is an open RESTful API that enables businesses to seamlessly integrate their existing systems and data with Signpost's automated marketing platform.


How can it help my business or franchise?

Using the Signpost API, franchises and multi-location businesses can automatically populate and update their contact lists using data from an existing CRM or lead management system. In its most basic implementation, a business will use the API to periodically send the names, email addresses, and phone numbers of prospects and customers to Signpost, eliminating the need for CSV uploads and manual data entry.


How do I start using the API?

Simply email api@signpost.com about your interest in using the API, and our Technical Support Team will follow up to start the process. You'll begin in our sandbox environment to make sure that your calls are successful before moving to your live account. You will be given separate keys and credentials for both the sandbox and your live account. The key must be included in every API call you make to ensure that our data is being accessed and updated securely.


How much development is required and how long does it take?

The Signpost API is simple and requires minimal development to complete an integration. Technical documentation for the API, including detailed instructions on how to properly format API calls, can be found here. It's important to make sure that the functionality of the API is in line with your use case.


What does it cost to use?

The Signpost API is free for any Signpost account holder.

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